Social media are being flooded with AI-generated or enhanced videos of Amsterdam at Christmas-time, raising tourists’ expectations to unrealistic levels.
And while you might deserve your disappointment if you’re expecting huge Christmas markets and ice skating in the red light district, it’s worth taking a closer look at this trend and why it’s setting people up for a let-down.
What is it?
Some of the videos, like the one below, depicting a massive snowman in Dam Square, are quite clearly fake.
Others are slightly more realistic, but they still show telltale signs of deception. This video, for instance, shows a place that is clearly not Amsterdam, claiming that Dam Square will host a Christmas market (that does not exist).
The Paris syndrome
Some online commenters are claiming that Amsterdam is experiencing the “Paris syndrome,” referring to the large numbers of tourists who are heartbroken to discover that Paris falls short of their expectations.
Amsterdam’s winter tourists are expecting huge Christmas trees, lights on every canal boat, and snow.
But the reality they find is very different, and the city can’t live up to their hyperreal expectations, finds NOS.
What, open-air urinals and fatbikes aren’t good enough for them?
What to actually expect
Amsterdam is beautiful, so it’s ok to have some excitement when visiting the city in winter.
There are indeed markets in Museumplein and at the RAI Amsterdam, as well as lights and decorations in most of the central city.
But while we do have some ice-skating (though you shouldn’t expect the Elfstedentocht) and Christmas fun, definitely don’t look for giant snowmen and frozen canals.
And for goodness sake, double-check your info on Christmas markets.
Do you know anyone whose been misled? Let us know in the comments below!





Yes, I’ve spoken to a number of tourists who have been looking very confused when they can’t find a location they have on their phone (It’s me in the video by the way).
I don’t trust AI. Always verify.